Giới thiệu
Monday.com là Work OS platform (operating system for work), thành lập 2012 (Israel). IPO 2021 (NASDAQ: MNDY), 152K+ paid customers, $600M revenue/năm. Sản phẩm: customizable workflows, project tracking, CRM, marketing workflows, dev workflows. Concept: "No-code platform" - teams tự build workflows mà không cần code. Mô hình: freemium (2 users) + Basic $8/user/month + Standard $10/user/month.
Case Study
Coca-Cola dùng Monday.com cho marketing campaigns: 50+ teams collaborate, track 500+ campaigns/năm, automation reduce manual work 50%, campaign ROI tăng 35%. HubSpot dùng Monday.com cho sales pipeline: 1,000+ sales reps, manage 50K+ leads, close rate tăng 20%. Kết quả: 152K paid customers, $600M revenue, valuation $7.5B IPO.